Ah, the holiday season! A time filled with festive cheer, holiday lights, and—let’s be honest—a ton of email clutter. As a company, it’s essential to stand out during this joyful time. Sending thoughtful holiday emails to your employees, customers, and prospects is a fantastic way to foster relationships, express gratitude, and add a sprinkle of warmth to the often hectic end-of-year rush.
But before you hastily hit “send” on a generic happy holidays email greeting, let’s explore why your message matters and how to craft it effectively.
Why Are Holiday Emails Important?
Statistics reveal that holiday emails have a significant impact. According to recent studies, emails sent during the holiday season can lead to a 20% higher open rate compared to regular marketing emails. People appreciate thoughtful gestures during this time, making it crucial for businesses to convey their sentiments effectively.
Now, let’s take a step back and consider your motivations for sending these emails. Is it just another checkbox on your to-do list, or are you genuinely aiming to make your recipients feel valued? If it’s the latter, you’ll want to ditch the cookie-cutter templates and invest time into personalizing your messages. After all, you want your email to resonate with your audience, not blend into the sea of generic holiday greetings.
Personalization: The Key to Meaningful Connections
Think about it: how many “Happy Holidays” emails do you receive that feel like they were sent straight from an assembly line? If you’re aiming to build rapport and goodwill, your holiday messages should go beyond the standard templates. Personalization is your secret weapon.
Tools like Skail can help you craft 100% unique emails based on what you know about your recipients. Imagine sending an email that references a recent conversation or mentions a specific achievement of theirs—now that’s a way to go the extra mile! With Skail, individuals and customers can create heartfelt, personalized, and authentic emails in a fraction of the time of doing it manually themselves. Try a free demo today.
For those, who do not want to try a new program or are maybe seeing a happy holidays email as a yearly task rather than an opportunity – no worries, we have you covered with the template below:
The Right Approach for Different Recipients
When crafting your holiday emails, remember that your audience varies. Each group—employees, customers, and prospects—requires a tailored approach. Let’s break it down:
1. Employees: Celebrate and Appreciate
Your employees are the backbone of your company, and recognizing their hard work during the holiday season is essential. A warm, heartfelt message can go a long way in boosting morale and creating a positive work environment.
Here are some tips for crafting the perfect holiday email to your team:
- Be Authentic: Share your genuine feelings about their contributions throughout the year. A simple “Thank you for your dedication” can make a world of difference.
- Use Inclusive Language: Opt for “Happy Holidays” to ensure everyone feels included, regardless of their cultural or religious backgrounds.
- Celebrate Togetherness: Highlight team achievements and express your excitement for what lies ahead.
Example Template:
Subject: Wishing You All a Joyous Holiday Season!
Dear Team,
As we wrap up another year, I want to take a moment to express my heartfelt gratitude for your hard work and dedication. Each of you has played a vital role in our successes, and I couldn’t be prouder.
May this holiday season bring you joy, relaxation, and precious time with loved ones. Here’s to new challenges and triumphs in the upcoming year!
Happy Holidays!
Warm regards,
[Your Name]
2. Customers: Gratitude and Connection
For your customers, holiday emails are an opportunity to show appreciation for their loyalty and support. You want them to feel valued and connected to your brand.
When crafting your messages, consider these points:
- Express Gratitude: Acknowledge their business and loyalty.
- Highlight Achievements: If your company reached any significant milestones or launched new products, share that excitement!
- Offer Future Value: Hint at upcoming promotions or products to keep them engaged.
Example Template:
Subject: Thank You for Being Part of Our Journey!
Dear [Customer’s Name],
As the holiday season approaches, I want to take a moment to thank you for being a valued part of our community. Your support means the world to us, and we are grateful for the opportunity to serve you.
Wishing you and your loved ones a joyous holiday season filled with happiness. We look forward to bringing you more exciting offerings in the new year!
Warmest wishes,
[Your Name]
3. Prospects: Establishing Relationships
When reaching out to prospects, holiday emails can help nurture those budding relationships. Your goal is to stand out and demonstrate your value even before they become customers.
Here are a few tips for crafting emails to prospects:
- Be Approachable: Use a friendly tone that encourages further conversation.
- Personalize: Mention any prior interactions or shared interests to make the email feel personal.
- Offer Value: Share insights or resources that may benefit them during the holiday season.
Example Template:
Subject: Wishing You a Wonderful Holiday Season!
Hi [Prospect’s Name],
As we approach the holiday season, I wanted to reach out and wish you all the best. I truly enjoyed our recent conversation about [specific topic], and I look forward to exploring how we can collaborate further in the new year.
May your holiday season be filled with joy and relaxation. Let’s connect again soon!
Best wishes,
[Your Name]
Sometimes, It Takes More Than an Email
While a well-crafted email can do wonders, sometimes it’s nice to go the extra mile. Consider sending small gifts or tokens of appreciation to employees, customers, and prospects. Here are some popular professional gifts for the holiday season:
- Personalized Gifts: Items that reflect the recipient’s interests or profession, such as custom mugs, notebooks, or tech gadgets.
- Gift Baskets: A selection of gourmet treats or self-care items can make for a delightful surprise.
- Gift Cards: These give the recipient the freedom to choose what they truly want, making them a safe choice.
If you are looking to get me and Skail a gift. We like our popcorn tubs:
Holiday Email Templates: Ready to Use
Ready to get started? Here’s a collection of templates you can customize for different audiences:
For Employees:
Subject: Happy Holidays from [Your Company]!
Dear Team,
As we enter this festive season, I want to express my gratitude for each of you. Your hard work and creativity have been vital to our success this year.
May your holidays be filled with love and laughter, and I can’t wait to see what we’ll accomplish together in the new year!
Warmly,
[Your Name]
For Customers:
Subject: Thank You for a Wonderful Year!
Dear [Customer’s Name],
Happy Holidays! We are so thankful for your trust and support this year. Your partnership is invaluable to us, and we look forward to continuing our journey together.
Wishing you a joyous holiday season and a prosperous new year!
Best,
[Your Name]
For Prospects:
Subject: Season’s Greetings!
Hi [Prospect’s Name],
Wishing you a wonderful holiday season! I hope you find time to relax and recharge.
I enjoyed our last discussion about [specific topic] and am eager to connect again in the new year. Let’s make it happen!
Cheers,
[Your Name]
Conclusion: Embrace the Spirit of the Season
The holiday season is a beautiful opportunity to connect with your employees, customers, and prospects. By sending thoughtful, personalized holiday emails, you can foster relationships that extend beyond the festive season.
Remember, tools like Skail can help you achieve the personalization needed to stand out in a crowded inbox. So, get creative, spread some joy, and let your holiday emails reflect the warmth and gratitude you feel during this special time of year.
Now, go forth and spread those holiday vibes like confetti! Happy Holidays! 🎉
Bonus Templates (By Industry)
Example 1: Tech Industry
Subject: Wishing You a Byte-Sized Holiday Season!
Hi [Team/Customer’s Name],
As we wrap up the year (and our last sprint before the holiday break), I wanted to take a moment to send a big “Happy Holidays!” your way.
In a world where tech moves at the speed of light, it’s important to take a breather and recharge those batteries (and not just the ones in our devices)! Whether you’re debugging your holiday plans or just trying to figure out how many cookies fit into your algorithm of joy, I hope you find some time to relax and enjoy the festive season.
Here’s to a New Year filled with more innovation, fewer glitches, and perhaps a few less “Can you hear me now?” moments on Zoom.
Warm wishes for a joyous holiday season and a prosperous New Year!
Best,
[Your Name]
Example 2: Retail Industry
Subject: Time to Deck the Halls and Count the Sales!
Hello [Customer’s Name],
As the holiday season approaches and the shelves start to sparkle with the latest gadgets and glittering decorations, I wanted to take a moment to wish you a very Happy Holidays!
This year, let’s remember that while we may have a few holiday sales to keep an eye on, it’s equally important to stock up on good vibes and eggnog (or your preferred holiday beverage). After all, what’s the point of all those markdowns if we can’t enjoy some time with family and friends?
Wishing you a holiday season filled with joy, laughter, and maybe a little less impulse shopping than last year. Here’s to a fantastic New Year ahead—may it be filled with fresh opportunities and perhaps just the right amount of retail therapy!
Cheers to you and yours!
Warmest regards,
[Your Name]
Example 3: Healthcare Industry
Subject: Spreading Health and Holiday Cheer!
Dear [Team/Patient’s Name],
Happy Holidays! As we approach the season of joy (and extra calories), I just wanted to take a moment to remind you to keep those wellness resolutions in mind.
Whether you’re trying to resist the temptation of that extra slice of pie or simply figuring out how to balance holiday cheer with health, remember: it’s all about moderation! (And maybe some extra laps around the family table).
May your holidays be filled with joy, health, and the perfect amount of chocolate! Here’s to a New Year of great health and happiness—because we all know laughter is the best medicine!
Stay safe and festive!
Warmly,
[Your Name]Example 4: Finance Industry
Subject: Counting Our Blessings This Holiday Season!
Dear [Client/Team Member’s Name],
As the year draws to a close, it’s time to reflect on our profits—both financial and personal! While you’re busy balancing your books, don’t forget to balance your holiday cheer as well.
Wishing you a season filled with smart investments, good returns, and maybe even a few unexpected windfalls (like finding that $20 bill in your winter coat). May your New Year be as prosperous as your portfolio!
Cheers to a festive season filled with joy, laughter, and the occasional bonus!
Best wishes,
[Your Name]
Example 5: Hospitality Industry
Subject: Cheers to a Merry (and Well-Served) Holiday Season!
Hi [Guest’s Name],
As we dive into the holiday season, I want to raise a glass (or two) and toast to you! Thank you for choosing us as your home away from home this year.
Whether you’re planning to sip on hot cocoa by the fire or enjoying a festive meal at our restaurant, we hope your holidays are filled with warmth and good company. Remember, calories don’t count when they’re part of the holiday magic!
Here’s to a joyful holiday season and a New Year filled with amazing experiences and delightful stays!
Warm regards,
[Your Name]
Example 6: Education Industry
Subject: Time for Holiday Break (and a Little Fun)!
Dear [Student/Faculty Member’s Name],
Happy Holidays! As we approach the much-deserved break, I just wanted to remind you that while homework may be off the table, holiday spirit is definitely on the curriculum!
May your time off be filled with laughter, relaxation, and enough festive treats to fuel your New Year’s resolutions (that you may or may not keep). Here’s to a season of joy, learning, and not thinking about that next essay for just a little while longer!
Looking forward to seeing you back in class, bright-eyed and ready to conquer 2025!
Best,
[Your Name]
Example 7: Non-Profit Sector
Subject: Spreading Holiday Cheer and Goodwill!
Hello [Supporter’s Name],
As we enter this joyous season, I want to take a moment to express our heartfelt gratitude for your support. Your generosity has made a tremendous impact this year, and we are thrilled to have you on this journey with us!
During this festive time, let’s remember that goodwill is the best gift of all. May your holidays be filled with love, laughter, and the spirit of giving (even if that means giving yourself a break from cooking!).
Wishing you a wonderful holiday season and a New Year brimming with hope and kindness!
Warmly,
[Your Name]
Example 8: Real Estate Industry
Subject: Jingle All the Way Home!
Hi [Client’s Name],
Happy Holidays! As we wrap up the year, I just wanted to take a moment to thank you for letting me be a part of your journey toward finding your dream home (or at least a place that’s not an apartment over a noisy café!).
May your holidays be filled with cozy moments, laughter, and a little less stress—especially when it comes to assembling that new IKEA furniture. Here’s to new beginnings and exciting adventures in the upcoming year!
Cheers to you and your family!
Best,
[Your Name]
Example 9: Manufacturing Industry
Subject: Wishing You a Productive Holiday Season!
Dear [Team/Client’s Name],
As the holiday season gears up, I wanted to take a moment to express my appreciation for your hard work and dedication this year. You’ve kept the wheels turning, and I’m grateful to have you on board!
While we all love a good assembly line, don’t forget to take time to enjoy the festive moments and perhaps assemble some holiday cheer instead. Wishing you a season filled with laughter, relaxation, and plenty of well-deserved downtime.
Here’s to a productive New Year—let’s keep the momentum going!
Warm wishes,
[Your Name]
Example 10: Marketing Industry
Subject: Tis the Season for Creative Ideas!
Hello [Client’s Name],
Happy Holidays! As we approach the end of the year, I wanted to extend my warmest wishes to you. Let’s take a break from brainstorming and just soak in the holiday spirit for a moment, shall we?
May your season be filled with joyful moments, creative inspiration, and perhaps a few hilarious marketing memes to brighten your inbox. Here’s to a New Year of fresh ideas and successful campaigns—just remember to save room for the cookies!
Wishing you all the best during this festive time!
Cheers,
[Your Name]
Example 11: Fitness Industry
Subject: Sweating It Out Before the Holiday Feast!
Dear [Member’s Name],
Happy Holidays! As we head into this joyful season, let’s not forget that the only thing we should be lifting is our spirits (and maybe a few holiday cookies, too!).
Thank you for being part of our fitness family this year. We’re grateful for your dedication, and we can’t wait to help you crush those New Year’s resolutions—especially the one about not skipping leg day!
Wishing you a holiday season filled with laughter, joy, and just the right amount of indulgence!
Best wishes,
[Your Name]