Streamlining Your Sales & Marketing Automation Techstack

Automation Techstact

In today’s fast-paced business environment, companies are increasingly turning to automation techstacks to streamline their sales and marketing processes. But did you know, that most enterprises spend more than 10% of their annual budget on unused or mismanaged software? Does this statistic apply to your business? Let’s find out and dive headfirst into the world […]

Gmail vs Outlook for Business: Which is Right for Your Small Business in 2025?

gmail vs outlook for business - two screens with each logo of the companies and a cell phone with an email logo

Let’s face it— Gmail vs Outlook for business is like deciding whether you prefer Coke or Pepsi, or whether you’re Team Apple or Team Android. People are loyal to their email clients, and they’ll defend their choice like it’s a matter of life and death (or at least a matter of keeping their inbox sane). […]

Automation vs. Human Touch: Finding the Balance with AI

Balance of AI Human touch vs. automation

We live in a world where “automation” is the buzzword du jour. It’s everywhere—your coffee machine is probably smarter than you think, your emails are half-written before you even get to them, and let’s not even talk about those self-checkout machines at the grocery store (because, really, why do they always need assistance right when […]

Why Personalized Communication Matters More Than Ever in Business

Business personalized communications

Let’s be honest — there’s nothing worse than receiving one of those cookie-cutter emails that practically screams, “You’re just another name on a list!” Whether it’s a generic sales pitch or a marketing email that starts with “Dear Customer,” these messages lack one crucial element: the personal touch. In a world where we’re bombarded with […]

What “Skailing” Really Means: More Than Just Doing More

Alright, if you’ve read my previous ramblings—uh, I mean, reflections—then you’re probably already well-versed in the backstory of Skail (and maybe slightly annoyed by my writing style, which, if you’re still here, I take as a compliment). But, just in case you missed it or skimmed through the CliffNotes version, here’s the short version: I […]

Mo’ Emails. Mo’ Problems.

A laptop open to email prov ider with fire in the background

Alright, for anyone who’s read about why I started Skail, this might sound like a familiar rant, so buckle up I am stepping back on my soap box.   Lately, I keep hearing people say, “Email is dead!” And here’s the kicker—they’re the same people who are paying companies to crank out tens of thousands […]

How to be Authentic: Why Being Yourself Just Works

Being authentic in email shown with a small business owner in a shop painting

Okay, so let me tell you about the early days of my career. At work, I was “Matthew.” Yep, the suit-wearing, serious, business-talk guy who nodded in meetings, pretending to understand every buzzword thrown my way. Outside of work, though? I was just “Matt”—laid-back, always ready with a joke, and able to laugh even when […]

Automation vs Scaling in AI: Why Skail Focuses on Empowerment, Not Replacement

The difference between Scaling and Automating AI depiction

Let’s address the obvious topic everyone’s buzzing about: AI empowerment.   It’s everywhere, and whether you’re embracing it with open arms or giving it the side-eye like a cautious cat, you can’t deny its sweeping impact on the workforce. AI is like that new hire who walks in and instantly starts handling everyone’s tasks—effectively, no […]

How Skail Builds Digital Clones

How skail makes clones depicted by 4 scientist building a robot

Skail uses a proprietary model that functions differently from other communication platforms on the market. The key difference is that Skail actively learns about you and your business, understanding how that data interacts within a global context through immediate context embedding. This enables Skail to utilize more information accurately and appropriately compared to other AI […]