Gmail vs Outlook for Business: Which is Right for Your Small Business in 2025?

gmail vs outlook for business - two screens with each logo of the companies and a cell phone with an email logo

Let’s face it— Gmail vs Outlook for business is like deciding whether you prefer Coke or Pepsi, or whether you’re Team Apple or Team Android. People are loyal to their email clients, and they’ll defend their choice like it’s a matter of life and death (or at least a matter of keeping their inbox sane). […]

The Top 10 AI Email Assistants: Streamlining Your Inbox and Enhancing Communication

AI Email Assistant / robot standing behind a laptop when a woman is typing up an email

We’ve all been there—sitting in front of an overflowing inbox, sifting through endless email threads, newsletters, and the occasional (okay, very occasional) spam message. It’s like trying to dig through a digital haystack for that one email needle. Enter the AI email assistant—your personal digital helper, designed to not only clear the clutter but also […]

10 Top Performing Email Campaigns for Small Business

A man writing Email Campaigns for Small Business with a laptop and blurred background full of loaded shelves

To build a successful email campaign for small businesses, the focus should be on building authentic relationships with customers rather than just sending out emails for the sake of it. Staying top of mind is key, but it needs to feel genuine, not forced. Here’s how to create impactful email campaigns, complete with examples and […]

The Ultimate Guide to Writing Effective Fundraising Emails with 5 Examples

A woman writing a fundraising email with kids in the background

Let’s face it—writing fundraising emails is a lot like asking your friend for a ride to the airport. You want to be polite, get your point across, and maybe throw in a little charm to seal the deal. Whether it’s for a specific campaign, a big event, or simply to stay in touch with donors, […]

The Top 6 Financial Planner Automated Emails

Financial Planner Automated Email being sent from him in his office with the skyline behind him

Alright, financial planners, let’s talk email. Not the kind that’s mass-sent and makes your clients feel like they’re just another number, but the kind that shows you genuinely care (because, let’s be real, you do). You’re in the business of helping people achieve their financial goals, and sometimes, that all starts with a well-crafted email. […]

10 Steps: How to Send a Follow-Up Email After No Response

A man with a letter knocking on a closed office door

Ah, the follow-up email. It’s like sending a polite knock on someone’s door (does this explain the cover image?), hoping they’ll peek out and say, “Oh, right, I meant to reply!” instead of pretending they aren’t home (even though you can see their shadow shifting behind the blinds). But alas, you’ve sent your initial email, […]

How to: Reducing Emails Going to SPAM

A laptop open to email prov ider with fire in the background

Alright, for anyone who’s read about why I started Skail, this might sound like a familiar rant, so buckle up I am stepping back on my soap box. Lately, I keep hearing people say, “Email is dead!” And here’s the kicker—they’re the same people who are paying companies to crank out tens of thousands of […]